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Will Your Website Slip Down the Google Search Ranking?

Today (Tuesday 21st April 2015), Google launches its new search engine algorithm.

What could this mean for your business?

Well, if your website is already Mobile Responsive, then you can rest easy. However, if your website is not mobile friendly, then today's launch could see your business listing slip down the rankings on a Google search.

Why?

Google's new 'Mobile Friendly' algorithm takes into account how most people now access internet searches; using mobile devices, be it phone or tablets. And so sites that are responsive (the content of the site will adapt to the screen you are viewing the site on), are now getting more prominence on the Google search engine results.

As a Google representative puts it: "As people increasingly search on their mobile devices, we want to make sure they can find content that's not only relevant and timely, but also easy to read and interact with on smaller mobile screens."

This new algorithm release by Google will send a message to companies that have poorly configured websites, that optimising their website for mobile responsiveness is no longer a choice but a matter of urgency.

For developers like us here at AVAMAE, we strive to ensure that all the sites we design and build are mobile responsive. That is good news for our clients, as they can be sure that with their responsive site they will not be dropping down the Google search results.

If your business is looking to create a new website, then contact us here at AVAMAE to see how we can help you and your business.

21 April 2015
Blog Author
Scott Ballantyne
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Virtus
ASDA
Criterion
Imperial College
Trait Online
Criteo Live
British Safety Council
Michael Northcroft
British Airways
4D Model Making Materials
Harris Hill
Millerhare
TSI
Fan Quake
Centrica
Faber and Faber
CO-OP
eGigger
British Gas
Grazing Events
Service Monitor
All So Pro
Iceland
Marshall
Yell
UTC Aerospace
Manoto 1
11 Cavendish Square
Skippy Scout
Homebase
Alliance Boots
UCLH
Horizon Leeds
Compare Hospitality
Nine Avenue
Dober
Great Eastern
Asit
Scottish Court
Argos
Buyfair
Jaguar Landrover
Vulpine
Novartis
Enigma Quests
Foyles
Saudi Aramco
Reed Business Information
Capital Medicare
Companies Markets
Grazing Food
SmoQue Grill
Saikou
King's Fund
Informa plc
Phones 4U
Pauline Books & Media
LSE Lighting
Click Research
Good2Bid
Experian
Strengthscope Ltd
Capita
Petainer
Gaimerz
HSBC
GetSet4PE
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